UGC Content Creator

About the Role

Seeking a creative UGC Content Creator to capture authentic, holiday-themed social content for upcoming seasonal campaigns for a high-end retail client. This project focuses on creating engaging, real-life shopping moments highlighting connection, togetherness, gift-giving, and holiday joy. The ideal candidate has a strong eye for visual storytelling, understands social platform performance, and can create natural, relatable content.

Project Details

• Location: Onsite at North Star Mall in San Antonio, Texas; editing may be completed remotely.
• Duration: Approximately 10-15 total project hours.
• Start Date: Immediate.
• Key Deadlines:
• First content delivery: November 6
• Final content delivery: November 13
• Content Formats:
• Vertical video (9:16)
• Photography (4:5)
• Content Style: Authentic, social-first UGC. Not seeking highly polished or heavily produced reels with voiceovers.

Key Responsibilities

• Capture authentic holiday shopping experiences showcasing emotion, connection, and togetherness.
• Create social-first content highlighting winter fashion, seasonal offerings, food experiences, gift discovery moments, and the overall mall experience.
• Follow client's content guidelines and social creative direction.
• Capture fitting room try-ons, store displays, styled mannequins, product close-ups, and lifestyle-driven shopping moments.
• Use a smartphone to film and photograph content from a relatable, in-the-moment perspective.
• Deliver a balance of content quantity and quality while meeting project deadlines.
• Travel to designated mall locations to capture content.
• Ensure all footage and imagery are visually clean, well-composed, and aligned with brand expectations.
• Organize and submit content assets according to project requirements.

Requirements & Tech Stack

• Previous experience creating UGC, lifestyle, retail, or social media content.
• Portfolio showcasing authentic social content and visual storytelling.
• Strong understanding of Instagram and Facebook content best practices.
• Access to a smartphone capable of capturing high-quality photo and video content.
• Ability to create engaging, emotion-driven content that feels genuine and relatable.
• Strong attention to detail, including awareness of backgrounds, lighting, framing, and overall composition.
• Ability to follow creative guidelines while bringing a fresh and authentic perspective.
• Reliable transportation and ability to travel to assigned mall locations for content capture.
• Must be currently authorized to work in the United States without the need of employer sponsorship.

Qualifications

• Onsite work requires collaboration in a team environment.
• The role may involve access to client or customer systems, confidential and/or proprietary information or data.
• Not seeking highly polished or heavily produced reels with voiceovers.