Social Media Manager
Ignou Galaxy
About the Role
We are looking for a creative, proactive, and performance-driven Social Media Manager to take complete ownership of our social media presence. You will plan, create, publish, and optimize content across platforms to build brand authority, grow engagement, and support lead generation. This role suits someone who understands content strategy, consistency, analytics, and audience psychology—who can execute independently with accountability.
Key Responsibilities
- Own strategy, content production, community, and performance — with a strong focus on growth.
- Design and execute a platform-specific strategy for brand awareness, engagement, and subscriber growth.
- Identify content opportunities aligned with trends, user intent, and platform algorithms.
- Maintain a consistent brand voice, visual style, and messaging across all channels.
- Create and repurpose content across YouTube, Instagram, Facebook, LinkedIn, and selective platforms (Quora/Reddit).
- Manage community: replies, DMs, comments, and engagement to build trust.
- Track analytics (reach, engagement, watch time, subscribers) and optimize strategy to improve lead conversions.
- Collaborate with internal teams for launches, promotions, and campaigns.
Daily / Weekly Deliverables
- Monday – Saturday: 1 Informative YouTube Video (Voice-Only) with illustrative background OR 4 screen-recording videos (PDF/eBook content).
- Monday – Saturday: 1 Instagram Story (same to be cross-posted on Facebook & LinkedIn).
- Weekly (Every Monday): 1 informative post on platforms like Quora, Reddit, or similar.
Requirements & Tech Stack
- Bachelor’s degree in Marketing, Communications, Media, or related field.
- Excellent communication skills (writing + speaking) to craft compelling content.
- Strong understanding of social platforms, content formats, and basic analytics.
- Experience with tools like Hootsuite / Buffer / Sprout Social (or similar).
- Highly organized, disciplined with deadlines, and comfortable working independently.
- Passion for social media trends, algorithm updates, and growth experimentation.
Compensation & Incentives
- Salary: ₹5,000 INR (In-hand / month)
- Incentive: ₹50 for every 100 YouTube subscribers gained.
- Growth opportunities based on performance and results.
How to Apply
Send your resume + any work links (Instagram/YouTube/Portfolio).

