Business Development Associate

About the Role

Mindenious is an innovative educational technology platform focused on connecting classroom learning with real-world industry requirements. The company offers internships, personalized career guidance, and mentorship to help students navigate a dynamic professional landscape.

The Business Development Associate (fresher) role is a full-time, on-site position based in Bengaluru.

Key Responsibilities

• Identify and qualify potential partners and institutional clients.
• Support lead generation activities.
• Assist in building a robust sales pipeline.
• Conduct market research to understand trends in ed-tech, student needs, and competitor offerings.
• Help translate insights into outreach strategies.
• Prepare and deliver presentations about Mindenious’s services.
• Engage with prospective clients via calls, emails, and meetings.
• Maintain accurate records of interactions in CRM or tracking tools.
• Collaborate with marketing and product teams to refine messaging and improve the overall business development process.

Requirements & Tech Stack

• CRM or lead-tracking tools (basic understanding is beneficial)

Qualifications

• Strong Presentation Skills and comfort creating and delivering effective presentations.
• Abilities in Lead Generation, including identifying prospects, qualifying opportunities, and supporting follow-up activities.
• Skills in Market Research, including gathering data on industry trends, competitors, and customer needs.
• Clear and professional Communication skills, both verbal and written.
• Bachelor’s degree in business, marketing, communications, or a related field.
• Students in final year may also be considered.
• Basic understanding of sales processes.
• Interest in the ed-tech and career development space.
• Ability to work in a fast-paced environment, learn quickly, take initiative, and collaborate effectively with cross-functional teams.