Founder’s Office Intern

About the Role

Punekar Group is expanding into the cosmetics and beauty sector through Aléxander & Victoria (AnV). This is an opportunity to contribute to building a consumer brand from the ground up, translating market insights and business ideas into actionable growth strategies.

Role Overview

As a Founder’s Office Intern (Brand Strategy & Business Development), you will work closely with the leadership team on brand development, market research, business strategy, and growth initiatives for Aléxander & Victoria. The role combines strategic thinking, consumer insights, and hands-on execution, offering exposure to brand positioning, go-to-market planning, business development, and the commercial decisions involved in building a consumer business.

Key Responsibilities

• Brand Strategy: Support brand positioning, identity, differentiation, and communication strategy.
• Market Research: Analyze the beauty and skincare industry, competitors, consumer preferences, and emerging market opportunities.
• Consumer Insights: Research Gen Z purchasing behavior, product preferences, and market trends.
• Business Development: Identify potential partnerships, distribution channels, collaborations, and commercial opportunities.
• Go-to-Market Strategy: Assist with product launches, pricing research, customer acquisition, and market-entry planning.
• Marketing & Growth: Support digital marketing, influencer collaborations, campaign planning, and brand awareness initiatives.
• E-commerce Strategy: Research online sales channels, customer acquisition strategies, and opportunities to improve digital growth.
• Business Analysis: Evaluate market opportunities, competitor strategies, and potential growth initiatives.
• Strategic Execution: Prepare business presentations, research reports, and proposals while supporting key projects with the leadership team.

Requirements & Tech Stack

• Academic Background: Candidates pursuing or holding a degree in Business Management, Marketing, Business Administration, Commerce, or a related discipline are preferred. MBA and postgraduate management students are particularly encouraged to apply.
• Business Acumen: An interest in brand strategy, entrepreneurship, marketing, and business development.
• Analytical Skills: Ability to conduct research, evaluate competitors, and develop actionable insights.
• Communication: Strong written and verbal communication and presentation skills.
• Creative Thinking: Ability to identify trends, understand consumer behavior, and generate ideas.
• Initiative & Ownership: A proactive approach and willingness to take responsibility in a fast-paced entrepreneurial environment.
• Industry Interest: An interest in beauty, skincare, cosmetics, and consumer brands is an advantage.
• Tools & Platforms: Familiarity with Excel, PowerPoint, Canva, Google Trends, Meta Business Suite, and AI-powered research tools will be beneficial.

Work Mode & Attendance

• This is a full-time, on-site internship.
• Selected candidates must be able to work from the office every day. This is NOT a remote or work-from-home opportunity.

What You Will Gain

• Practical exposure to building a consumer brand from the ground up.
• Experience in brand strategy, consumer research, and competitive analysis.
• Exposure to business development, strategic partnerships, and go-to-market planning.
• Hands-on experience in marketing, e-commerce, and customer acquisition strategies.
• The opportunity to work closely with the leadership team on real business initiatives.

Compensation

• Monthly Stipend: ₹6,000–₹12,000

Application Process

Interested candidates may apply through the LinkedIn job posting or email their CV to [email protected]. Applicants are encouraged to include relevant work samples, portfolio, and proof of work.