Pintarest marketing

About the Role

This is a part-time, remote role for a Pinterest Marketing Specialist supporting Amazon KDP marketing initiatives.

Key Responsibilities

• Plan, create, and schedule Pinterest content, including pins, boards, and promotional graphics aligned with KDP book campaigns and audience interests.
• Conduct audience and keyword research.
• Optimize pin descriptions and titles for search.
• Monitor analytics and adjust strategies to improve click-through and conversion rates.
• Collaborate with the marketing team to align Pinterest campaigns with broader marketing strategies.
• Respond to comments or inquiries.
• Stay current with Pinterest best practices and platform updates.
• Provide regular performance reports.
• Suggest experiments to enhance reach, engagement, and sales.

Requirements & Tech Stack

• Demonstrated experience with Pinterest marketing, including pin creation, SEO optimization, and analytics tracking.
• Ability to work independently, manage multiple tasks, and meet deadlines in a remote environment.
• Basic graphic design skills using tools such as Canva or similar platforms are an advantage.

Qualifications

• Strong Communication and Customer Service skills.
• Market Research and Marketing Strategy skills.
• Sales-related skills to support conversion-oriented campaigns and understand basic sales funnels for digital products and books.
• Familiarity with Amazon KDP or other self-publishing platforms is highly beneficial.
• Prior experience in digital marketing or social media management is preferred.