Marketing Intern

About the Role

• Marketing Intern position at Spinacho.
• Remote, unpaid internship.
• Duration: 45 Days.
• Start Date: Immediate.

Key Responsibilities

• Research premium brands and analyse their positioning, communication, and differentiation.
• Explore consumer psychology, behavioural science, and factors influencing purchasing decisions.
• Study the influence of identity, social signals, habits, emotions, and cultural trends on consumer behaviour.
• Analyse marketing campaigns and brand strategies.
• Research how brands create perceived value, build trust, and develop loyal communities.
• Develop hypotheses and suggest practical applications of behavioural science principles to marketing.
• Explore creative ways to attract audiences and encourage brand engagement.
• Assist in developing brand messaging, marketing concepts, and campaign ideas.

Requirements & Tech Stack

• Students or freshers interested in marketing, branding, consumer psychology, behavioural science, or entrepreneurship.
• Genuine curiosity about premium brands and consumer choice.
• Interest in understanding human behaviour, decision-making, identity, and consumer motivations.
• Willingness to read, research, question assumptions, and think critically.
• Ability to translate research and observations into practical marketing ideas.
• Creative thinking and ability to view problems from different perspectives.
• Prior professional experience is not required.
• No requirement to be an expert in marketing or psychology.

Qualifications

• Curiosity, independent thinking, research skills, and a genuine interest in understanding brand influence.

What You'll Learn

• Premium brand positioning, identity, and perceived value.
• Application of consumer psychology and behavioural science to marketing.
• Influence of identity, social influence, habits, and emotions on purchasing decisions.
• Analysis of successful brands and their strategies.
• Development of marketing hypotheses, idea evaluation, and research insights.
• Brand differentiation in competitive markets.
• Connection of brand strategy with customer acquisition and business growth.
• Working directly with a founder and contributing to an early-stage consumer brand.