Client Acquisition Executive
Grayson Digital
About the Role
Grayson Digital is a performance marketing agency focused on generating qualified leads, increasing revenue, and maximizing marketing ROI for startups, SMEs, and established companies through data-driven digital strategies. The Client Acquisition Executive – Digital Marketing is a full-time remote role responsible for driving new client growth.
Key Responsibilities
- Prospect and qualify potential clients.
- Conduct discovery calls.
- Present tailored performance marketing solutions.
- Manage lead pipelines.
- Nurture client relationships via email, video calls, and messaging.
- Collaborate with the marketing team to refine targeting and outreach.
- Prepare proposals.
- Coordinate with internal stakeholders for onboarding.
- Track acquisition metrics to optimize conversion rates and customer acquisition costs.
- Maintain accurate CRM records.
- Provide regular updates on sales performance.
- Represent Grayson Digital's value proposition.
Requirements & Tech Stack
- Analytical Skills
- Communication skills
- Lead Generation skills
- Customer Acquisition and Sales skills
- Familiarity with performance marketing concepts (PPC, SEO, paid social)
- Experience using CRM and sales enablement tools
- Solid understanding of digital advertising KPIs (e.g., CPA, ROAS, conversion rates)
- Ability to work independently in a remote setting
- Strong organizational skills
- Proactive, results-oriented approach
Qualifications
- Bachelor’s degree in marketing, business, communications, or a related field is preferred.
- Prior experience in digital marketing agencies, SaaS, or B2B services environments is preferred.


