Sales Manager II

About the Role

• Own the acquisition and engagement of single-outlet independent restaurants across an assigned city.
• Act as the primary touchpoint for restaurants, learning their business, understanding challenges, and building partnerships to drive growth in orders, visibility, and customer engagement.
• This role is consultative and field-intensive, requiring resourcefulness, adaptability, and investment in partner success.
• Develop consultative sales skills, learn restaurant operations intimately, and build a foundation for career scaling.

Key Responsibilities

• Own a defined geographic territory: build strong and successful relationships with assigned restaurant partners.
• Field-intensive engagement: Conduct in-person visits, demonstrate products, analyze ROI, and present mutually beneficial relationships with Swiggy.
• Consultative selling: Diagnose restaurant needs by asking about current channels, delivery logistics, marketing spend, and business goals. Position Swiggy’s products as solutions.
• Relationship management: Manage the full lifecycle each month, including pitching, negotiation, activation, and ongoing support for restaurant partners.
• Data-driven problem solving: Track adoption metrics, identify reasons for slow restaurant growth, troubleshoot issues, and course-correct.
• Revenue responsibility: Own targets within your territory; track your own pipeline and conversion rates.
• Market research: Stay updated on restaurant trends, competitive landscape, and local market dynamics. Feedback from the field informs product direction.
• Conduct 80 to 90 in-person meetings with restaurant partners a month.

Requirements & Tech Stack

• Excel mastery: Advanced knowledge of Excel/Google Sheets/WSP is required to manage daily work data on city and central trackers. Ability to build pivot tables, use VLOOKUP, and create dashboards without help.
• Track record of meeting or exceeding targets and managing your own pipeline.
• Ownership of the growth of the assigned portfolio of restaurant partners.
• Comfort with data, especially Excel.

Qualifications

• 0-2 years in B2B sales, field sales, or business development.
• Post-Graduation, preferably in marketing or sales.
• Preference for experience in FMCG, food/beverage, or hotel industry.