Media Buyer, Affiliate E-commerce

About the Role

Botup Technologies Pvt Ltd is a fast-growing digital performance marketing agency specializing in driving high-ROI E-commerce and Lead Generation (LeadGen) affiliate campaigns across global paid traffic platforms including Meta Ads (Facebook & Instagram), NewsBreak, TikTok, and Native ad networks. The role involves data-driven strategies, rapid offer/angle testing, high-converting funnel optimization, and aggressive scaling to maximize performance and revenue.

Job Summary

We are seeking a results-driven Media Buyer with hands-on experience in E-commerce & Affiliate Marketing. The ideal candidate will be responsible for researching top-performing network offers, spying on competitors, building high-converting landing pages/funnels, generating AI video ads, and running profitable campaigns across Meta and Native networks while maintaining target ROI and aggressively scaling winners.

Key Responsibilities

• Offer Research & Competitor Analysis: Research and source high-converting e-commerce offers from affiliate networks; spy on competitors to identify market trends and winning angles.
• Funnel & Landing Page Building: Design, build, and optimize high-converting pre-sell pages, advertorials, and sales funnels tailored for direct-response e-commerce offers.
• AI Creative Generation: Create engaging video ads, images, and ad copy using modern AI creative tools (such as Arcads, HeyGen, Creatify, etc.) and UGC concepts.
• Campaign Launch & Management: Launch, manage, and optimize daily paid ad campaigns across Meta Ads (Facebook/Instagram) and Native Ad Platforms (NewsBreak, Taboola, etc.).
• ROI Optimization & Scaling: Continuously test new ad angles and offers daily; rapidly identify winning creatives/angles and scale them while maintaining strong overall ROI/ROAS.
• Data Tracking & Reporting: Monitor daily ad spend, CVR, CPA, and revenue metrics to make data-backed optimizations and prevent ad fatigue.

Qualifications

• Experience: Proven experience as a Media Buyer with a strong background in E-commerce & Affiliate Marketing.
• Ad Networks Expertise: Solid expertise in managing and scaling campaigns on Meta Ads and Native Ad platforms (NewsBreak, Taboola, or similar).
• Direct Response Copywriting & Funnels: Strong knowledge of direct-response marketing principles, advertorial funnel creation, and landing page optimization.
• AI & Creative Tools: Familiarity with leveraging AI tools for video ad creation, ad copy generation, and visual asset production.
• Analytical Skills: Excellent data analysis skills to monitor daily campaign performance, troubleshoot low ROI, and execute aggressive horizontal/vertical scaling strategies.

Skills

• Campaigns
• E-commerce
• Affiliate