BM Content Writer

About the Role

The C27 Content and Community team creates arresting content and engages with digital communities by combining meaningful insights, universal truths, hot topics, and visual artistry. This role involves producing content on digital channels and engaging the community in line with a brand’s voice.

Key Responsibilities

• Creative Excellence
• Ensuring the highest quality of work is produced at all times.
• Inspiring intent and delighting the audience.
• Keeping up with current events and the latest aesthetic trends.
• Making the most of ideations and working with the team to bring ideas to life.
• Articulating, rationalizing, and defending conceptual and directional choices.
• Being accountable for the final development and production of creative assets.
• Championing the rule of "no Lorem Ipsum" in mockups, ensuring words and visuals are of equal priority.
• Underpromising and over-delivering.
• Content Writing Excellence
• Writing in a wide range of tones and manners according to a client’s industry.
• Creative Execution
• Acting as a brand steward.
• Ideating and executing sound, creative ideas for client marketing materials efficiently and economically.
• Creating concepts that clearly understand strategy and are extendable into campaigns.
• Writing expert, branded copy.
• Creating multiple creative solutions for a given brief, providing a point of view, and communicating it to the wider team.
• Assisting in gathering necessary information and materials before brainstorming sessions.
• Planning concepts by studying information and materials.
• Developing and maintaining an in-depth understanding of client brand voices and implementing them.
• Contributing to team effort by accomplishing related results as needed.
• Working independently and collaboratively with other content writers, designers, animators, front-end developers, production, strategy, and data teams.
• Teaming up with peers to overcome obstacles and create client success.
• Working within given deadlines.
• Prioritizing workload and managing time effectively.
• Project Management & Coordination
• Managing and ensuring timely tasks, working closely with the Account Management Team.
• Advising the Account Management Team on realistic hours needed for each task.
• Internal Initiatives
• Working closely with others to execute and drive internal special projects initiated by the CEO.
• Keeping an eye out for awards/case study work across the C27 portfolio of clients.
• Ensuring C27's brand image is consistent visually.
• General Responsibilities
• Collaborating with others, encouraging discourse and critical thinking.
• Ensuring effective interdepartmental collaboration.
• Adhering to superior's directions, instructions, and recommendations.
• Ensuring all work is of high quality with little to no errors.
• Ensuring all projects are submitted promptly with precise contents and a clean format.
• Responsibilities Towards The Company
• Being responsible for the safekeeping and general usage of Company assets and facilities.
• Dressing presentably and maintaining professionalism during client meetings.
• Upholding C27’s brand image at all times.
• Miscellaneous Responsibilities
• Constantly observing C27’s culture and practices, working to uplift the Company’s good name.

Requirements & Tech Stack

• Portfolio composition of T3 majority portfolio OR >RM100k portfolio value.
• Advanced knowledge producing content on digital channels and engaging the community in line with a brand’s voice.
• Basic knowledge of Google Workspace (Docs, Sheets, Slides, etc.).
• SEO writing knowledge is a plus.

Qualifications

• Fresh graduates possess at least a Professional Certificate, Diploma, or Bachelor’s degree in Communications, Media, Journalism, English, or a relevant degree or certification.
• Impeccable command of the English language (Written & Spoken).
• Other spoken & written languages are a big plus.