Content Marketing

About the Role

Swirlgoal Games is an emerging gaming company focused on creating engaging and accessible game experiences. This is a contract, on-site role for a Content Marketing Fresher based in Pune City. The position is designed for early-career talent looking to build foundational skills in gaming-focused content marketing.

Key Responsibilities

• Supporting the planning and execution of content marketing activities for games.
• Drafting social media posts, basic blog content, and promotional copy under guidance.
• Assisting in coordinating campaigns.
• Gathering and organizing performance data.
• Helping maintain a consistent brand voice across platforms.
• Collaborating with marketing and sales teams.
• Monitoring player/community feedback.
• Preparing simple reports on content performance and trends.

Qualifications

• Analytical Skills to interpret basic campaign data and player engagement metrics.
• Communication skills to collaborate with cross-functional teams and create understandable content.
• Creativity Skills to contribute fresh ideas for game-related content and social media campaigns.
• Foundational Marketing knowledge to support content planning and brand positioning.
• Basic Sales awareness to align content with promotional objectives and user acquisition goals.
• Interest in gaming and familiarity with popular game platforms and trends.
• Ability to work on-site in Pune City and manage tasks with attention to detail and time management.
• Bachelor’s degree or ongoing studies in Marketing, Mass Communication, Business, or a related field is preferred.