Brand Activation Assistant

About the Role

Aurafé Expansion Group is seeking an energetic, people-focused Brand Activation Assistant for a Full-Time | On-Site position in Landover, MD (Washington, DC Metro Area). This entry-level role is ideal for individuals passionate about connecting with people and making an impact through face-to-face marketing campaigns.

Key Responsibilities

• Representing client brands at live events, promotional activities, retail locations, and public venues.
• Engaging with prospective customers and supporters through genuine, face-to-face conversations.
• Bringing brand campaigns to life by explaining products, services, and campaign initiatives clearly and confidently.
• Building relationships, answering questions, and helping interested people sign up as customers or supporters.
• Supporting customer and supporter acquisition goals while working closely with teammates to deliver successful campaigns.
• Learning how brand activations operate, with opportunities to take on additional responsibilities as experience develops.

Requirements & Tech Stack

• Strong communication skills and a flair for relationship-building.
• Highly organized with great attention to detail.
• Comfortable approaching new people, starting conversations, and representing brands professionally.
• Passionate about events, marketing, brand experiences, and working directly with people.
• A dependable, proactive individual who enjoys teamwork and is open to coaching.
• Motivated to develop professionally and potentially take on leadership responsibilities.

Qualifications

• No previous experience is required. Full training is provided.
• Experience in customer service, retail, hospitality, events, or marketing is a bonus.

What we offer

• Weekly base pay plus performance-based incentives, including commissions.
• Structured paid training, ongoing coaching, and mentorship.
• Hands-on experience in brand activation, marketing, and customer engagement.
• A supportive, collaborative team environment.
• Opportunities for professional development and progression into additional responsibilities.