Producer, Digital Content

About the Role

WWMT/ARC West Michigan is seeking a full-time Digital Content Producer.

Key Responsibilities

• Craft engaging content and social media posts to drive audience engagement.
• Consistently look for and create a diverse range of web content from various sources.
• Manage day-to-day content on digital platforms.
• Find content, gather and confirm information on stories.
• React decisively to breaking news.
• Help set up interviews if needed.
• Move crews strategically.
• Generate and write stories with staff and management.
• Develop content for multiple platforms.

Requirements & Tech Stack

• Solid news judgment
• Compelling and accurate writer
• Solid understanding of AP style writing
• Ability to find and develop engaging, relevant content for digital and social media platforms.
• Extremely proficient with multiple video-sharing and social media platforms, including YouTube, Facebook, Twitter, Instagram, and TikTok.
• Ability to multitask and manage time.
• Ability to work in a deadline-driven environment.
• Effective communication skills
• Commitment to journalistic standards of ethics and accuracy.
• Flexibility and on-the-spot problem-solving abilities
• Ability to work effectively under pressure.

Qualifications

• At least some previous digital content news producing experience at a commercial media station.
• Entry-level candidates may be considered.
• Degree in Journalism or related field preferred.