Category Management Project Intern

About the Role

TikTok is seeking a Category Management Project Intern for the TikTok Shop - US Operation, with a 2026 Start. This internship offers the opportunity to contribute to impactful short-term projects and gain hands-on experience in a fast-paced, professional environment.

About the Team

The team aims to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. They are an entrepreneurial team, passionate about shaping the future of shopping and pioneering Content & Creator commerce in the US.

Key Responsibilities

• Develop and execute creator growth and ecosystem strategies for the K-beauty & lifestyle category, with a focus on scalable GMV and creator penetration growth.
• Own end-to-end strategic initiatives across creator growth, agency partnerships, creator education, and ecosystem operations — from problem identification and strategy development to execution and performance tracking.
• Manage and grow relationships with K-beauty & lifestyle creators and creator agencies, including creator incubation, performance management, and long-term partnership development.
• Analyze creator, content, and commerce performance data to identify growth opportunities, operational gaps, and category insights.
• Drive creator incubation strategies, including creator segmentation, partnership models, and scalable operational programs.
• Improve creator-to-seller matchmaking efficiency through operational optimization, process design, and ecosystem tooling.
• Partner cross-functionally with category, product, strategy, and operations teams to drive ecosystem initiatives and solve complex business problems.
• Lead creator education initiatives around content strategy, livestreaming, and platform best practices.
• Plan and execute creator-facing events and activations.

Requirements & Tech Stack

• Currently pursuing a bachelor’s degree.
• Experience managing affiliate programs.
• Experience managing creator communications.
• Experience analyzing content and creator performance data and optimizing programs accordingly.
• Experience project-managing creator and content-related projects on tight timelines and budgets.
• Beauty experience is not a hard requirement, but experience with e-commerce (on platform or brand side) is preferred.

Qualifications

• Currently pursuing a bachelor’s degree.

Additional Information

• Hourly rate range: $23.75 - $23.75.
• Benefits include day one access to health insurance, life insurance, and wellbeing benefits.
• 10 paid holidays per year.
• Paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year).
• May be eligible for housing allowance if not working 100% remote.