Sales Trainee
Red Bull Distribution Company
About the Role
This is a training role designed to prepare the Sales Trainee (ST) for the Account Sales Manager (ASM) role. The primary function is to support sales initiatives and provide route coverage for the ASM during absences or special projects. The ST will collaborate with management to maintain customer relationships across sales, merchandising, and operations for both large and small format "off-premise" stores, ensuring all customers are serviced safely, productively, and professionally in compliance with Red Bull executional standards.
Key Responsibilities
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TRAINING
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Upon successful completion of the training program, the ST is eligible to interview for open Account Sales Manager (ASM) roles.
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If no ASM or other qualified role is available upon program completion and certification, and the ST is meeting performance standards, the employee may remain in the ST role for up to 12 months or until a role becomes available.
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Certified STs must interview for available ASM or other qualified roles.
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If promotion does not occur before the 12-month completion period, the ST role will be vacated unless an exception is granted for continued high performance, lack of open roles, and certification completion, allowing for a manager-approved extension of up to an additional 6 months.
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The ST role is an at-will position.
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BUSINESS ACUMEN
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Understand and learn the basics of Red Bull and Red Bull Distribution Company, including the brand and products.
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Build and protect the Red Bull brand through proper rotation to ensure fresh product.
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Establish proper brand flow following Red Bull standards.
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Establish and maintain friendly and professional relationships with customers to increase sales.
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DAILY PREPARATION
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Obtain all necessary tools (insights, displays, Point of Sale, Pricing, etc.) to execute the daily plan.
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Effectively communicate daily priorities with ASMs/DSMs.
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Train with ASMs.
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IN ROUTE SUPPORT
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Support the Global Strategy for In-Store Execution, measured by Winning vs Competition (WVC) & Perfect Store Audit (PSA).
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Cover ASM routes as needed.
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Meet daily KPIs focused on sales, distributions, pricing, display, new accounts, and merchandising.
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OFF ROUTE SUPPORT
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Support the team with audits, blitzes, building displays, and merchandising to drive sales.
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Perform other duties as assigned.
Requirements & Tech Stack
- Valid US Driver’s License and obtainment of DOT Medical card.
- Must be at least 21 years of age.
- Ability to lift and transport up to 25 pounds of inventory and/or advertising displays.
- English; additional languages are an advantage.
Qualifications
- Experience in customer service and sales is a plus.