Business Development Specialist
What Works
About the Role
What Works is seeking a Business Development Specialist to join their team in Hyderabad. This role is ideal for individuals with 0–1 year of experience, including freshers, who possess strong communication skills and a desire to learn. The specialist will focus on sales, business development, client acquisition, and marketing.
Key Responsibilities
- Identify and generate new business opportunities through LinkedIn, cold calling, email outreach, networking, referrals, and other channels.
- Research and identify potential clients across relevant industries.
- Build and maintain a database of qualified prospects and leads.
- Initiate conversations with prospects to understand their business and marketing requirements.
- Explain What Works' services and identify suitable solutions for potential clients.
- Schedule meetings and follow up consistently with prospects.
- Support the preparation of sales presentations, proposals, quotations, and business pitches.
- Coordinate with marketing, creative, and strategy teams to develop relevant client solutions.
- Maintain accurate records of leads, follow-ups, meetings, proposals, and conversions.
- Track daily and monthly business development activities and sales performance.
- Build professional relationships with prospects and clients.
- Attend networking events, exhibitions, business meetings, and industry events when required.
- Stay updated on digital marketing, branding, advertising, business growth, and industry trends.
- Work towards achieving individual and team business development targets.
Requirements & Tech Stack
- Excellent verbal and written communication skills.
- Strong interpersonal and relationship-building skills.
- Basic understanding of sales and business development.
- Interest in digital marketing, branding, advertising, and business growth.
- Good presentation and negotiation skills.
- Ability to confidently communicate with business owners and decision-makers.
- Strong follow-up and lead management skills.
- Basic proficiency in MS Excel, PowerPoint, Google Sheets, and LinkedIn.
- Ability to research prospects and identify potential business opportunities.
- Self-motivated, proactive, and target-oriented.
- Good organizational and time-management skills.
- Willingness to learn and work in a fast-paced agency environment.
Qualifications
- Bachelor's degree in Business Administration, Marketing, Sales, Commerce, Communications, or a related field.
- Candidates from other academic backgrounds with strong communication and sales skills may also apply.
- Additional certifications in Sales, Marketing, Business Development, or Digital Marketing are an advantage.
- Internship or project experience in sales, marketing, or business development will be an advantage.
Employment Details
- Position: Business Development Specialist
- Employment Type: Full-Time
- Work Mode: On-Site
- Location: Hyderabad, Telangana
- Industry: Advertising & Digital Marketing Services
- Languages: English, Hindi, Telugu















