Associate Data Analyst
Agoda
About the Role
At Agoda, data and technology are at the heart of our culture, fueling curiosity and innovation. The Performance Marketing Team is a world leader in online marketing, focused on developing at-scale marketing programs. This team is a blend of analysts, marketing strategists, and data scientists, fostering a great learning environment with experts from various backgrounds.
Key Responsibilities
- Search: Experiment with text ads, bidding, and campaign structures on search engines like Google, Bing, Baidu, and Naver. Adapt to new product features and implement changes from successful tests.
- Display: Test, analyze, and optimize campaigns on platforms such as Facebook, Twitter, and Instagram.
- Modeling: Analyze data from experiments, develop models for optimization, and build dashboards for account managers.
Requirements & Tech Stack
- Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, economics, engineering, statistics, or science).
- Fresh graduates are welcome (0-1 years of experience).
- Ability to communicate fluently in English.
- Basic business acumen.
- Proficient in statistics and Excel.
- Exposure to data tools such as SAS, R, SPSS, Python, VBA, SQL, and Tableau.
- Familiar with A/B testing concepts.
- Works under close supervision and supports projects with guidance.
It’s Great if you Have
- Experience in digital marketing.
- Academic research experience.










