AI Visibility & Content Coordinator

About the Role

This is a new role, built for a recent graduate who learns fast, writes well, and takes initiative without waiting to be told. The AI Visibility & Content Coordinator will ensure the internet and AI tools accurately reflect Allied's story, positioning the company as the safest, most trusted choice in Texas outdoor living.

Key Responsibilities

• Content and Messaging:
• Maintain an accurate, consistent source of company information, confirming details with leaders.
• Write and maintain website content about services, process, and homeowner considerations.
• Manage a blog program focused on answering homeowner questions, with Allied experts as authors.
• Interview in-house experts and convert their knowledge into articles, videos, and social content.
• Edit AI-assisted drafts for accuracy, originality, and usefulness.
• Sales and Operations Support:
• Partner on clear, consistent materials to help homeowners make informed decisions.
• Share insights on homeowner research and comparison of contractors.
• Video and Social:
• Coordinate with the social content creator for short educational videos featuring experts.
• Assist with writing captions and publishing across social channels.
• Reputation:
• Support the client review process.
• Draft timely responses to online reviews.
• Manage listings on review and directory sites.
• Assist with local PR and partnership outreach.
• Website:
• Work with web developers to optimize the site for search engines and AI tools.
• Measurement:
• Track Allied's presence in AI tools and search.
• Report results and recommendations to the Director of Marketing.

Qualifications

• Recent graduate with a bachelor's degree in marketing, communications, journalism, English, business, or a related field.
• 0–2 years of experience, including internships.
• Clear, confident writer capable of translating technical details into plain English.
• Fast learner, curious about AI information retrieval, and comfortable using ChatGPT, Claude, Perplexity, and Google daily.
• Self-starter with initiative, ability to set priorities, and follow through.
• Organized and persistent in gathering information from subject matter experts.
• Meticulous with facts.
• Comfortable interviewing people, working on job sites, and coordinating short videos.
• Comfortable with spreadsheets and basic analytics.
• Able to work in the office at least 3–4 days a week.

Tech Stack & Tools

• ChatGPT
• Claude
• Perplexity
• Google
• Spreadsheets
• Basic analytics

Nice to have:

• Coursework or projects in SEO, digital marketing, or content strategy.
• Experience with WordPress or another website content system, or basic HTML.
• Familiarity with Google Search Console, Google Analytics, or Bing Webmaster Tools.
• Short-form video skills (shooting on a phone, editing in CapCut or Premiere, writing captions).
• Experience running social media for an organization or business.
• Interest in construction, home improvement, design, or real estate.
• Familiarity with Texas markets (Houston, Dallas–Fort Worth, Austin, San Antonio).