Marketing Intern

Prachay Group

Key Responsibilities

• Support the team in planning and execution of marketing initiatives across business verticals.
• Assist in translating ideas into clear campaign direction and actionable deliverables.
• Contribute to building strong marketing narratives that are simple, relevant, and consistent.
• Conduct research on competitors, audience behaviour, and market trends.
• Help identify insights that support content themes, campaign planning, and brand positioning.
• Present findings through structured summaries and decks.
• Assist in creating and refining content for LinkedIn, Instagram, Website, WhatsApp, and Email.
• Support copywriting for captions, short posts, campaign messaging, scripts, and communication drafts.
• Ensure messaging is clear, correct, and aligned with business goals.
• Support execution of digital campaigns and social media calendars.
• Coordinate with internal stakeholders for timely delivery of content, creatives, and approvals.
• Maintain consistency across channels and ensure timelines are met.
• Support tracking campaign performance and engagement metrics.
• Assist in weekly updates and performance snapshots.
• Learn to improve execution based on outcomes and feedback.

Requirements & Tech Stack

• Strong communication skills (written and verbal).
• Analytical thinking with ability to structure ideas clearly.
• High attention to detail and execution discipline.
• Ability to work under timelines and deliver consistently.
• Strong ownership mindset and willingness to learn.
• Basic Canva Skills & Google Workspace.

Qualifications

• Marketing aspirants from UG/PG colleges with strong interest in Brand, Content, Growth, Digital Marketing, and Business Communication.
• Candidates with prior content, social media, research, or marketing project exposure will be preferred.
• Pursuing / Completed Graduation or Post Graduation (BBA / BMS / B.Com / BA / MBA / PGDM or related fields).

Stipend: Paid Internship (as per company norms)