Marketing Executive

About the Role

NovoMed is seeking a motivated and enthusiastic Marketing Executive to support its marketing team in content development, digital marketing, competitor analysis, and promotional activities. This role offers hands-on exposure to marketing within the medical-device and healthcare industry.

Key Responsibilities

• Assist the marketing team in developing and executing marketing campaigns.
• Assist in preparing product presentations, brochures, catalogues, and other marketing materials.
• Support digital marketing activities, including social media content and website updates.
• Assist in creating content for LinkedIn and other relevant platforms.
• Collect and analyze market and customer information to identify business opportunities.
• Coordinate with sales teams to understand market requirements and customer feedback.
• Maintain marketing databases, reports, and records.
• Assist in organizing exhibitions, conferences, product launches, doctor meetings, and other promotional activities.
• Track marketing activities and prepare regular reports.
• Support any other marketing-related activities assigned by the management.

Requirements & Tech Stack

• Good communication and interpersonal skills.
• Strong research and analytical abilities.
• Good knowledge of MS Excel and PowerPoint.
• Basic understanding of digital marketing and social media.
• Good written and verbal English.
• Creative thinking and willingness to learn.
• Ability to work independently as well as with a team.
• Good organizational and time-management skills.

Qualifications

• Bachelor’s degree or currently pursuing a degree in Marketing, Business Administration, Commerce, Life Sciences, Biomedical Engineering, or a related field.
• Freshers and candidates looking for internship opportunities are welcome.
• Preferred: Basic knowledge of digital marketing, market research, Canva, Excel, PowerPoint, and social media marketing.
• Interest in healthcare, medical devices, or B2B marketing will be an advantage.

What You Will Learn

• Medical-device and healthcare marketing
• B2B marketing
• Market and competitor research
• Product marketing
• Digital marketing
• Sales & marketing coordination
• Customer and market analysis
• Marketing campaign execution
• Professional presentation and communication skills

Key Performance Areas

• Quality and accuracy of market research
• Timely completion of marketing assignments
• Quality of marketing content and presentations
• Competitor and market intelligence
• Support provided to sales and marketing activities
• Contribution to marketing campaigns and initiatives