Content Strategist / Showrunner

About the Role

Spiralyze is building a founder-led media brand to establish itself as the definitive authority in A/B testing and experimentation. This role is the engine that makes it happen, turning proprietary data and the Founder’s expertise into high-impact content across LinkedIn and YouTube.

Key Responsibilities

• Editorial Strategy & Content Planning:
• Build and own the editorial calendar across LinkedIn and YouTube.
• Develop recurring series and formats (e.g., myth-busting posts, website teardowns, data-driven trend pieces).
• Determine content publication schedule and format, ensuring each piece reinforces the company's positioning.
• Founder Content Extraction:
• Run biweekly sessions with the Founder to capture insights and stories from client work.
• Transform raw material into LinkedIn posts, video scripts, and content briefs.
• Writing & Ghostwriting:
• Write or direct the writing of 4–5 LinkedIn posts per week in the Founder’s voice.
• Write scripts for 1–2 YouTube videos per week.
• Develop a distinct written voice that is authentic to the Founder and consistent across platforms.
• Creative Team Management:
• Direct an in-house videographer, graphic designer, and overseas editors.
• Set creative briefs and review output to ensure premium quality.
• Performance & Iteration:
• Track content performance across all formats and platforms.
• Use engagement data, follower growth, and pipeline attribution to optimize content.
• Share performance reports and recommendations with leadership.

Requirements & Tech Stack

• Exceptional writer: Thinks in hooks that stop scrolling, makes complex A/B testing insights accessible and shareable.
• Strategic thinker: Develops reusable content formats.
• Data-comfortable: Comfortable working with mathematical concepts (rates, averages) to tell stories with proprietary data.
• Smart and high agency: Learns fast, takes ownership, diagnoses and fixes issues, and brings solutions.

Qualifications

• Experience: 0-5 years
• Location: Hybrid (Midtown Atlanta + Remote)
• Working Schedule: 8 hours per day
• Vacation: 20 days + public holidays
• Salary: 50,000 - 80,000 USD
• Healthcare: Yes