Public Relations Account Coordinator

About the Role

Perowne International is seeking an Account Coordinator to join their Public Relations team in New York City. This is an entry-level role supporting luxury travel clients. The role involves a hybrid schedule, with 3 days per week in the office.

Key Responsibilities

Account Management

• Compiles weekly and monthly clip books.
• Compiles flash reports and status reports.
• Drafts meeting agendas and takes notes in client meetings.
• Participates in media events as directed by the Account Supervisor.
• Demonstrates understanding of social media.

Client Activities

• Acts as day-to-day client contact.
• Responds to client requests with approval from the Account Supervisor.
• Ensures proactive and relevant client communication.
• Actively participates and provides input in client meetings.

Media Activities

• Conducts proactive and reactive media pitching.
• Conducts media appointments for clients and the agency.
• Drafts press releases and pitches.
• Creates targeted and accurate media lists.
• Books travel and accommodations for press trips.
• Participates in press trips.

Agency Responsibilities

• Attends and contributes to staff meetings.
• Participates in agency brainstorms.
• Acts as agency representative at client, media, and industry meetings/events.
• Participates in new business pitches.
• Contributes to positive team morale.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Journalism, English, Marketing, or a related field.
• Relevant internship experience or 1 year of experience in public relations, ideally within a PR agency.
• Experience responding to client requests.
• Experience monitoring media alerts and social media channels.