Email Marketing Specialist
Digiitianpro Service
About the Role
This is a remote, contract role for an Email Marketing Specialist at Digiitianpro Service.
Key Responsibilities
- Plan, build, and execute email campaigns, including newsletters, promotional messages, and lifecycle workflows.
- Segment audiences.
- Set up automated campaigns.
- Test subject lines and content.
- Monitor key performance indicators such as open rates, click-through rates, and conversions.
- Collaborate with marketing and sales stakeholders to support lead generation goals.
- Maintain clean email lists.
- Ensure compliance with relevant data privacy and anti-spam regulations.
- Analyze campaign performance and recommend optimizations to improve engagement and return on investment.
Requirements & Tech Stack
- Email Marketing Software
- Marketing Automation tools
- Marketing Analytics for tracking, reporting, and optimizing campaign performance.
- Communication skills
- Lead Generation
- A/B testing
- Audience segmentation
- Personalization strategies
- Familiarity with data privacy regulations (e.g., CAN-SPAM, GDPR)
- Email deliverability best practices
- Organizational skills
- Attention to detail
- Ability to manage multiple campaigns and deadlines in a remote environment.
- Background in marketing, communications, or a related field, or equivalent practical experience.

