Content Creator

DRIDHA

Mumbai, Maharashtra, India2h agovia LinkedIn

About the Role

The Content Creator role at Dridha is a full-time, hybrid position based in Mumbai. The role involves planning, creating, and publishing engaging content across digital platforms to showcase Dridha’s products and brand values.

Key Responsibilities

  • Develop content calendars.
  • Produce visual and written content.
  • Coordinate product shoots.
  • Adapt brand stories into short-form videos, posts, and campaigns.
  • Collaborate with marketing and design teams to ensure consistent brand messaging.
  • Monitor content performance and refine content based on analytics and feedback.
  • Contribute ideas for campaigns, launches, and brand collaborations that highlight Dridha’s quality, testing processes, and customer care.

Requirements & Tech Stack

  • Content creation for digital platforms, including social media posts, short-form videos, product storytelling, and basic copywriting.
  • Ability to develop and follow content calendars.
  • Ability to align content with marketing campaigns.
  • Ability to maintain consistent brand voice and visual identity.
  • Experience with basic photo and video editing tools.
  • Familiarity with shooting content on smartphones or cameras.
  • An eye for design and aesthetics.
  • Comfort using social media and e-commerce platforms.
  • Understanding of audience engagement, trends, and performance metrics.
  • Excellent written and verbal communication skills in English.
  • Ability to work both independently and collaboratively in a hybrid setup.
  • Ability to manage time and priorities effectively.

Qualifications

  • Proficiency in additional languages commonly used in Mumbai is a plus.
  • Prior experience in fashion, jewelry, lifestyle, or consumer brands is beneficial but not mandatory.
  • Relevant education or training in media, communication, design, marketing, or a related field is preferred, or equivalent practical experience.

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