Content Creator
DRIDHA
About the Role
The Content Creator role at Dridha is a full-time, hybrid position based in Mumbai. The role involves planning, creating, and publishing engaging content across digital platforms to showcase Dridha’s products and brand values.
Key Responsibilities
- Develop content calendars.
- Produce visual and written content.
- Coordinate product shoots.
- Adapt brand stories into short-form videos, posts, and campaigns.
- Collaborate with marketing and design teams to ensure consistent brand messaging.
- Monitor content performance and refine content based on analytics and feedback.
- Contribute ideas for campaigns, launches, and brand collaborations that highlight Dridha’s quality, testing processes, and customer care.
Requirements & Tech Stack
- Content creation for digital platforms, including social media posts, short-form videos, product storytelling, and basic copywriting.
- Ability to develop and follow content calendars.
- Ability to align content with marketing campaigns.
- Ability to maintain consistent brand voice and visual identity.
- Experience with basic photo and video editing tools.
- Familiarity with shooting content on smartphones or cameras.
- An eye for design and aesthetics.
- Comfort using social media and e-commerce platforms.
- Understanding of audience engagement, trends, and performance metrics.
- Excellent written and verbal communication skills in English.
- Ability to work both independently and collaboratively in a hybrid setup.
- Ability to manage time and priorities effectively.
Qualifications
- Proficiency in additional languages commonly used in Mumbai is a plus.
- Prior experience in fashion, jewelry, lifestyle, or consumer brands is beneficial but not mandatory.
- Relevant education or training in media, communication, design, marketing, or a related field is preferred, or equivalent practical experience.





