Marketing and Sales Enablement Specialist

About the Role

Servicon is a women-owned facilities services company based in Southern California, serving clients in healthcare, aerospace and defense, government, and commercial property. We are growing quickly and seeking someone passionate about making an impact. This role owns the marketing details and collaborates with an experienced team including a designer, copywriter, digital agency, web development specialist, and strategic communications partner. You will brief the team, manage their work, and ensure timely delivery. Your responsibilities exclude long-form copy writing and design, but include creating social content. Marketing owns external communications; internal communications are handled elsewhere.

Key Responsibilities

Sales and Operations Enablement

• Act as the first point of contact for Sales and Operations requiring client-facing materials.
• Understand team objectives and recommend appropriate solutions.
• Utilize existing collateral before commissioning new assets.
• Write clear briefs and manage projects in Trello, ensuring owners and dates are current.
• Provide complete instructions to designers.
• Manage the development of digital campaign assets for paid social (LinkedIn, Meta), search, email, and organic social, with the web development specialist running campaigns.
• Organize printing of collateral.
• Secure sign-off before distribution and maintain organized, on-brand finished assets.

Trade Shows

• Manage each trade show end-to-end, starting with objectives and messaging agreed with the sales lead.
• Confirm booth specifications directly with event organizers.
• Coordinate backdrops, flooring, kiosks, screen content, print, giveaways, and lead capture.
• Stage materials at the office, then manage shipping, build, and breakdown.
• Input leads into HubSpot, ensure follow-up, and report on results and cost per lead.

Social Media

• Write, create, schedule, and report on company social media channels (LinkedIn, Instagram, Facebook) via HubSpot.
• Maintain credible, on-brand, and engaging content.
• Capture content at the office and company events, collaborating with the office manager.
• Lead the weekly organic social meeting.

Executive LinkedIn

• Publish approved posts for the CEO and selected leaders in Taplio.
• Build target lists with leaders and engage with contacts on their behalf.
• Identify and bring forward industry content ideas.
• Report results to the Executive Director.

Requirements & Tech Stack

• Experience with Trello, HubSpot, Canva, Notion, Figma, and Taplio.
• Confidence using AI tools for brief writing, research, first drafts, and everyday efficiency.

Qualifications

• A marketing degree or equivalent early-career experience (internships count).
• Strong organization and structured thinking.
• Enjoyment of working with salespeople and a drive to help them succeed.
• Energy, initiative, and a willingness to learn quickly.
• Clear writing, particularly for briefs.
• Sound judgment on brand and tone.
• Confidence with senior stakeholders, in person and by phone.
• Ability to train quickly on specified tools.

Preferred

• Trade show or event experience.
• Social content experience for a brand.
• A grasp of paid digital campaigns.
• Photography and short-form video skills.

Why You Will Love It Here

• Comprehensive Medical Plans including Vision and Dental.
• Training on our tools and processes.
• Real ownership with direct exposure to senior leadership supporting career development.