2027 Brands Intern, eCommerce

About the Role

This is a 12-week, paid summer internship program (May 17 - August 6, 2027) at Newell Brands, a leading global consumer goods company. The internship offers hands-on experience in eCommerce, focusing on either Digital Intelligence or AI Search & SEO. You will work with data, digital tools, and emerging technology to improve online consumer discovery, evaluation, and purchasing of Newell Brands products. Specific assignments will vary based on business needs, team placement, and individual interests.

Key Responsibilities

Digital Intelligence Intern

• Collect, organize, and analyze eCommerce, consumer, competitive, and digital-shelf data to identify trends, performance gaps, and growth opportunities.
• Build and maintain dashboards, scorecards, and recurring reports that translate complex data into clear insights.
• Monitor online assortment, availability, pricing, promotions, ratings and reviews, content quality, and share-of-search across priority retailers and marketplaces.
• Conduct competitive and category analyses to understand market activity, consumer behavior, and emerging digital-commerce trends.
• Partner with eCommerce, sales, marketing, finance, and analytics teams to frame business questions, validate data, and develop actionable recommendations.
• Support measurement plans and test-and-learn initiatives, including documenting hypotheses, tracking results, and presenting findings.

AI Search & SEO Intern

• Research consumer questions, keywords, search intent, and emerging product-discovery behaviors across traditional search engines, retail search, and AI-powered search experiences.
• Assist with on-page SEO improvements for product pages and digital content, including titles, headings, descriptions, internal links, content structure, and metadata.
• Evaluate how Newell Brands products and content appear in search results and AI-generated answers, identifying opportunities to improve visibility, accuracy, relevance, and authority.
• Perform competitor, search-results, and content-gap analyses to inform briefs, topic priorities, product launches, and evergreen content updates.
• Support SEO and AI-search experiments by establishing baselines, documenting changes, monitoring rankings, traffic, engagement, mentions, and citations, and summarizing results.
• Collaborate with content, brand, eCommerce, analytics, and web teams to apply search best practices while reviewing AI-assisted work for accuracy, brand alignment, and responsible use.

For either role

• Develop a final analysis, recommendation, or pilot and present the business opportunity, supporting evidence, and proposed next steps to key stakeholders.
• Each intern will lead a CAMP project from start to finish, presenting the deliverable to a leadership panel.

Requirements & Tech Stack

• Currently pursuing a bachelor's degree in Business, Marketing, Analytics, Data Science, Information Systems, Communications, Computer Science, eCommerce, or a related field.
• Completed Sophomore, Junior, or Senior year in undergraduate studies pertaining to the internship job function.
• GPA of 3.0 or higher.
• Proficiency in Microsoft Excel, PowerPoint, and Word.
• Experience with data visualization, web analytics, SEO, or digital-commerce tools is a plus.
• Interest in eCommerce, consumer behavior, digital analytics, search strategy, content optimization, and emerging AI technologies.
• Effective written and verbal communication skills, including the ability to explain findings and recommendations to technical and nontechnical audiences.
• Detail-oriented and organized, with curiosity, sound judgment, and a willingness to test, learn, and refine an approach.
• Ability to work independently and collaboratively across functions.
• Available to work 40 hours/week for 12 weeks.

Qualifications

• Strong analytical, problem-solving, research, and critical-thinking skills, with the ability to turn data into a clear business story.
• Internship or work experience preferred.
• Proven record of demonstrating the following skills:
• Problem-solving and decision making
• Collaboration and teamwork
• Leadership, significant position preferred
• Achieving results
• Creativity
• Demonstrated project management skills and ability to balance multiple assignments at once.
• Desire to make a strong contribution in a continuous learning environment, while enhancing readiness for a full-time career.
• Ability to handle business information and AI-enabled tools responsibly.