Marketing Intern

About the Opportunity

We are looking for a creative, organised, and proactive Marketing Coordinator Intern to work directly with the founder of a heritage saree brand specializing in handprinted textiles. This is a hands-on role offering exposure to brand marketing, content creation, product shoots, inventory management, e-commerce operations, customer service, and vendor coordination. You will also collaborate with our social media, creative production, technology, and finance teams. The role is ideal for someone who enjoys both the creative and operational sides of building a fashion brand and is comfortable being on camera and representing the brand online.

Key Responsibilities

• Content Creation and Brand Representation
• Appear in short-form videos, including product launches, styling tips, try-ons, new collections, and Q&A content.
• Develop 3–5 content ideas every week.
• Shoot raw content using a smartphone, including product styling, packaging, and behind-the-scenes videos.
• Coordinate with the social media team to share content ideas and raw footage for editing and publishing.
• Product Shoots and Styling
• Plan outfits, styling, and props for launch and monthly product shoots.
• Coordinate with the creative production team to ensure product photography is completed.
• Ensure each saree is photographed from multiple angles, including details, draping, and flat lays.
• Vendor Coordination and Inventory Management
• Coordinate with artisans and suppliers regarding orders, follow-ups, and delivery timelines.
• Check incoming products for print, colour, and quality-related issues.
• Maintain accurate inventory and stock records.
• Website and E-commerce Operations
• Upload product listings, prices, photographs, and descriptions to the website.
• Coordinate with the technology team to report website issues and follow up on fixes.
• Ensure product information is accurate and updated.
• Customer Service and Order Management
• Respond to Instagram DMs and WhatsApp enquiries within two hours during working hours.
• Confirm cash-on-delivery orders, pack products carefully, and coordinate dispatch within 48 hours.
• Share tracking details and assist with exchanges and returns.
• Follow up with customers for reviews, feedback, and product photographs.
• Customer Community and Pop-ups
• Build and maintain a database of customers who have purchased through exhibitions, pop-ups, or direct enquiries.
• Assist with WhatsApp customer communication and engagement.
• Support the planning and execution of exhibitions and pop-up stalls in Delhi.

Requirements & Tech Stack

• A graduate or final-year student in Fashion Design, Textile Design, Fashion Communication, or Fashion Management. A relevant fashion-related educational background is required.
• Comfortable speaking naturally in Hindi and English and appearing on camera.
• A strong creative eye for styling, colours, framing, and visual presentation.
• Basic smartphone video shooting and editing skills using apps such as CapCut, VN, or InShot.
• Familiarity with Canva for creating social media posts.
• Strong organisational skills, attention to detail, and consistent follow-through.
• A genuine interest in sarees, handloom, Indian textiles, and traditional crafts.
• Willingness to handle content creation alongside orders, inventory, vendors, and customer communication.

Additional Advantages

• Experience with a D2C fashion brand, handloom label, boutique, or exhibitions.
• Saree draping and styling skills.
• Familiarity with Shopify, WordPress, or other e-commerce platforms.
• An interest in Rajasthan, Jaipur, or traditional block-printing crafts.