GTM Specialist

About SimpliReply

SimpliReply is a done-for-you WhatsApp follow-up system for businesses that run ads. We reply to every lead in 5 seconds, qualify them, and follow up for 14 days until they book.

The Role

We have the product. We need the go-to-market system. Your job is to build a repeatable way to find, convert, and onboard customers, and to prove it works by landing our first 5 customers.

Key Responsibilities

• Pick the first niche with us and define the ideal customer.
• Build the acquisition system: lead list → outreach → lead magnet (Secret Lead Test) → free pilot → paid plan.
• Write outreach scripts, follow-up sequences, and the sales call flow.
• Set up simple tracking (pipeline, conversion at each step).
• Run it alongside the founder and coach them to own it after you leave.
• Document everything as a playbook we can repeat.

Success Metrics:

• Month 1: Niche picked, system built, first conversations booked.
• Month 2: 3 pilots running, first paid conversion.
• Month 3: 5 customers (paid or converting) + documented playbook.

Qualifications

• Have built GTM or sales funnels for an early-stage B2B SaaS or service business.
• Have taken a product from 0 to its first customers.
• Are comfortable with cold outreach, LinkedIn, WhatsApp, and Meta ads.
• Think in systems, not one-off campaigns.
• Like teaching as much as doing.

Bonus

• Experience with SMBs in India (clinics, real estate, coaching, D2C).
• Familiarity with WhatsApp automation or chatbots.

Compensation

• Fixed + performance-based.