Media Analyst

About the Role

Analyst in Activation is an entry-level role within the Activation Business Unit at Ebiquity, based in India - Delhi. This is an opportunity to pursue a career in the media industry, working across various media channels and industries. You will learn to use proprietary tools and technologies and communicate effectively with media agency stakeholders.

The Activation team collects, quality assures, and processes client media data for accurate measurement against targets and benchmarks, aiming to improve clients' return on media investments. The team collaborates closely with client-facing teams to ensure high-quality project delivery and utilizes proprietary tools, Microsoft Teams, Excel, PowerBI, and PowerPoint. You will be part of a globally distributed team.

During onboarding, you will learn media terminology, Ebiquity's performance measurement solutions, and our proprietary suite of tools and technologies.

Key Responsibilities

• Learn and use Ebiquity proprietary tools and technologies.
• Learn and understand the structures, taxonomy, and terminology of client media data.
• Learn media terminology and the methodologies and rule sets for performance measurement solutions.
• Collect, quality assure, and process client media data from media agencies, Buying Platforms, and Ad verification systems.
• Visualize performance results accurately.
• Support performance analysis in Excel based on clear guidance and instructions.
• Liaise with media agencies to ensure timely and accurate data supply.
• Use Project Management tools to communicate task completion across client projects.

Requirements & Tech Stack

• Fluent in English (spoken and written) for daily communication.
• Numerate & analytical with attention to detail and ability to understand data quickly.
• Interest in learning and using tools and technology.
• Ability to structure and complete tasks with confidence, accuracy, and within deadlines while managing multiple client projects simultaneously.
• High level of self-motivation and ability to perform remote work efficiently, with good communication and proactivity.
• Strong interpersonal skills, with a “can-do” attitude and great team spirit.
• Proficiency in Excel (Pivot Tables, formulas), PowerPoint, and / or PowerBI.
• Proficiency in Microsoft Teams or similar collaboration platforms.

Qualifications

• Education focused on economics, business analytics, media & advertising, marketing, or similar fields.
• Interest in the media and advertising marketplace.
• Understanding of the media ecosystem from working with media planning, media buying, ad-operations, or similar is a plus.
• Residence in New Delhi or NCR region will be prioritized.