Performance Marketing / Digital Marketing Executive

SunTec India

Key Responsibilities

• Plan, create, manage, and optimize campaigns across Google Ads and Meta Ads.
• Manage Google Search, Performance Max (PMax), Shopping, Facebook, and Instagram advertising campaigns.
• Set up, optimize, target, bid, and report on campaigns effectively.
• Identify opportunities to enhance campaign efficiency, lead quality, and overall marketing ROI.
• Collaborate with content, design, and development teams to ensure cohesive campaign execution.
• Stay updated with the latest digital advertising trends, platform updates, and optimization techniques.

Requirements & Tech Stack

• Hands-on experience with Google Ads and Meta Ads.
• Knowledge of keyword planning, bidding strategies, and campaign optimization.
• Understanding of SEO and digital marketing fundamentals.
• Experience with Google Analytics, Google Tag Manager, and performance reporting.
• Strong analytical, communication, and problem-solving skills.
• Experience in e-commerce or lead generation is preferred.