Digital Marketing Intern, Generalist

About the Role

Grayson Digital is a performance marketing agency focused on accelerating growth for clients through data-driven digital strategies. This full-time, remote role involves supporting the execution and optimization of multi-channel digital campaigns.

Key Responsibilities

• Support the execution and optimization of multi-channel digital campaigns.
• Assist with social media content scheduling.
• Perform basic ad operations.
• Assist with campaign performance reviews across platforms like Google and Meta.
• Help with keyword and audience research.
• Assist with tracking setup.
• Perform simple reporting tasks using web analytics tools.
• Support content updates.
• Participate in brainstorming sessions.
• Document insights from A/B tests.
• Collaborate with team members to improve lead generation and conversion rates.
• Assist with competitor analysis.
• Assist with market research.
• Assist with administrative tasks to keep projects organized and on schedule.

Requirements & Tech Stack

• Foundational skills in Digital Marketing and Online Marketing.
• Interest in performance-driven campaigns.
• Skills in Social Media Marketing, including basic content planning and platform familiarity (e.g., Facebook, Instagram, LinkedIn).
• Skills in Web Analytics, including comfort with tracking metrics, interpreting dashboards, and using tools such as Google Analytics.
• Strong Communication skills, both written and verbal.
• Ability to collaborate effectively in a remote team.
• Familiarity with SEO or PPC concepts is beneficial.
• Basic understanding of GA4 or similar tools is beneficial.
• Genuine interest in performance marketing.
• Ability to learn quickly.
• Ability to manage time independently.
• Ability to maintain attention to detail in a fast-paced, remote work setting.

Qualifications

• Currently pursuing or recently completed a degree or certification in Marketing, Business, Communications, or a related field is preferred.