Instagram marketing intern Perfumes

Instagram Marketing Intern - Perfumes

About the Role

Foodlabsmumbai is a Mumbai-based brand focused on creating distinctive perfume experiences that blend creativity with contemporary lifestyle trends. The company experiments with fragrances to appeal to a wide audience, especially those active on digital and social platforms. Foodlabsmumbai values innovation, brand storytelling, and engaging with customers through visually rich and interactive content.

This is a full-time, on-site Instagram Marketing Intern role based in Mumbai, focused on promoting the perfume range of Foodlabsmumbai.

Key Responsibilities

• Assist in planning and executing Instagram campaigns.
• Create posts, stories, and reels that showcase products and brand values.
• Coordinate product shoots.
• Draft captions.
• Engage with followers through comments and direct messages.
• Monitor basic performance metrics such as likes, shares, and reach.
• Support market research.
• Track competitor activities.
• Suggest content ideas aligned with current trends.
• Collaborate with the marketing and sales teams to ensure consistent brand messaging and support promotional activities and customer interactions.

Requirements & Tech Stack

• Basic knowledge of Instagram tools (posts, stories, reels).
• Interest in social media trends and content creation.
• Ability to work on-site in Mumbai.
• Ability to collaborate with a team.
• Ability to manage time effectively.

Qualifications

• Strong Communication and Customer Service skills.
• Market Research and Marketing Strategy skills.
• Sales and basic Marketing skills.
• Enrollment in or completion of a degree in Marketing, Communications, Business, or a related field is preferred but not mandatory.
• Interest in perfumes, lifestyle products, and visual storytelling will be an advantage.