Social Media Content Creator
ZYNFO DIGITAL
About ZYNFO DIGITAL
ZYNFO DIGITAL is a culture-first digital agency that helps brands grow by embedding them into online conversations. The team specializes in smart meme marketing and influencer-led content that turns attention into meaningful engagement. Their approach is centered on driving real, measurable results.
About the Role
The Social Media Content Creator role at ZYNFO DIGITAL is a full-time, on-site position based in Mumbai. This role involves planning, creating, and publishing engaging content across social media platforms, with a strong emphasis on meme-driven and trend-based content.
Key Responsibilities
- Generating creative concepts.
- Writing captions and scripts.
- Collaborating with designers and video editors.
- Coordinating with influencers to produce cohesive campaigns.
- Monitoring platform trends.
- Tracking performance metrics.
- Refining content strategies to grow audience reach and engagement.
- Active participation in brainstorming sessions.
- Close collaboration with the marketing team to align content with brand goals.
Requirements & Tech Stack
- Strong skills in social media content creation, including copywriting for posts, captions, and short-form scripts.
- Solid understanding of meme culture, current digital trends, and platform-specific best practices for Instagram, TikTok/Reels, YouTube Shorts, X, etc.
- Experience in basic content planning and strategy, including scheduling posts and aligning concepts with campaign objectives.
- Familiarity with influencer marketing workflows, such as briefing creators, reviewing content, and coordinating social media collaborations.
- Basic visual and video literacy, including working effectively with designers/editors and using simple tools for reels or story creation.
- Strong communication, collaboration, and time-management skills.
- Ability to work in a fast-paced, creative environment.
Qualifications
- On-site role in Mumbai.
- Relevant experience in social media, digital marketing, or content creation for agencies or brands is beneficial.
- A degree in marketing, communications, media, or a related field is an advantage but not mandatory.






