Social Media & Content Coordinator

Apevie Simulator

Location: Orange County, CA

Position: Full Time | Primarily On Site

Compensation: $25–$30/hour, based on experience

Reports To: Head of Operations

About the Role

APEVIE builds high-end racing and flight simulation systems. We are looking for someone who lives and understands social media and wants an opportunity to help build a brand rather than simply post for one. This is a hands-on position and will primarily be based at our Orange County facility. You will work directly with our Head of Operations and company ownership while also coordinating with our existing advertising, design, e-commerce, website, and content resources.

Key Responsibilities

• Create Content:
• Capture photo and video content around our facility regularly.
• Film new simulator builds, products, testing, installs, deliveries, and behind-the-scenes moments.
• Edit short-form video for Instagram Reels, TikTok, YouTube Shorts, and other platforms.
• Turn everyday activity into usable content.
• Help organize our existing library of photos and video.
• Coordinate photographers and videographers when a larger production makes sense.
• Run Our Social Presence:
• Help own APEVIE’s day-to-day organic social media presence.
• Plan our content calendar.
• Develop new content ideas.
• Edit and schedule posts.
• Write captions.
• Publish content consistently.
• Engage with customers, followers, partners, and other brands.
• Watch trends and identify opportunities.
• Review what’s working and do more of it.
• Attend Events & Activations:
• Travel with the team to events (trade shows, racing events, sim racing events, partner activations, installations).
• Create the content plan beforehand.
• Capture behind-the-scenes setup.
• Film customers and drivers using our equipment.
• Coordinate a videographer.
• Help design signage or promotional materials.
• Post during the event.
• Turn event experiences into ongoing content.
• Help Build the Brand:
• Work closely with leadership on brand direction, new products, partnerships, events, campaigns, content series, and new ideas.
• Have the opportunity to pitch and execute new ideas.
• Support Paid Marketing:
• Assist in ensuring paid and organic marketing feel cohesive.
• Help with campaign concepts.
• Contribute creative assets.
• Support social advertising efforts.
• Assist with offers and promotions.
• Review performance.
• Coordinate with advertising and e-commerce resources.
• Identify organic content that could become great paid creative.

Requirements & Tech Stack

• Understand Instagram, TikTok, YouTube, Facebook, and short-form social content.
• Ability to shoot good-looking video with a phone or camera.
• Familiarity with video editing software.
• Good eye for composition, lighting, branding, and aesthetics.
• Understanding of what makes videos engaging on social media.
• Organizational skills to maintain a content calendar.
• Ability to work independently and complete tasks.
• Enjoy experimenting and trying new ideas.
• Comfortable interacting with customers, employees, partners, and creators.
• Desire for work to directly influence company growth.

Qualifications (Plus)

• Experience with Meta Ads.
• Experience with photography.
• Experience with graphic design.
• Experience in motorsports, automotive content, gaming, sim racing, or technology.

Work Environment & Expectations

• This is a full-time position, typically 4–5 days per week.
• Primarily based at our Orange County facility.
• Some travel and occasional weekend availability will be required for events.
• We are looking for someone earlier in their career who is really good at what they do and hungry for an opportunity to prove it.
• You do not need to be a sim racing expert; product knowledge can be taught. The focus is on creative instincts.