E-Commerce Performance Advertisement Specialist
Footstation
About the Role
The E-Commerce Performance Advertisement Specialist is a full-time, on-site role based in Ahmedabad. This role focuses on planning, setting up, and optimizing performance advertising campaigns across e-commerce platforms and digital channels to increase sales, conversions, and return on ad spend.
Key Responsibilities
- Planning, setting up, and optimizing performance advertising campaigns.
- Analyzing campaign data.
- Adjusting targeting and budgets.
- Refining creatives.
- Monitoring key performance metrics.
- Collaborating with sales, customer service, and other stakeholders to align advertising strategies with business goals, product promotions, and customer journeys.
- Preparing regular performance reports.
- Identifying growth opportunities.
- Recommending data-driven improvements to maximize e-commerce revenue.
Requirements & Tech Stack
- Experience with digital advertising platforms (e.g., Google Ads, Meta Ads, marketplace ads).
- Experience with performance marketing tools.
Qualifications
- Strong foundation in Commerce with understanding of e-commerce operations, pricing, and product positioning.
- Advanced Analytical Skills for interpreting campaign data, optimizing performance, and making data-driven decisions.
- Effective Communication skills for coordinating with internal teams, presenting insights, and preparing clear reports.
- Customer Service orientation to understand audience needs and improve ad experiences and customer journeys.
- Sales acumen to connect advertising efforts with conversions, upselling, cross-selling, and revenue growth.
- Ability to work on-site in Ahmedabad.
- Ability to manage multiple campaigns and meet deadlines in a fast-paced environment.
- Bachelor’s degree in Commerce, Marketing, Business, or a related field, or equivalent practical experience.






