Marketing

About the Role

The Marketing Development Program at Eaton is a 2-year rotational program designed to provide participants with exposure to various marketing and sales enabling roles across Eaton's product lines. This program includes two 1-year rotations and offers product, marketing, and leadership training. Participants will learn to prioritize and promote electrical products and solutions to distributors, contractors, consultants, and end customers.

Key Responsibilities

• Division Sale Engineer:
• Establish and maintain commercial relations with customers.
• Interpret incoming orders for content, price, and compliance.
• Review customer needs to determine bill of material, price level, and shipment cycle.
• Coordinate with Customer Service to ensure resource availability.
• Act as a technical and commercial liaison between field sales and other product line functions.
• Recommend product, policy, or procedure changes to improve productivity.
• Develop and present programs to promote product/service acceptance.
• Maintain an active role in sales plan execution, including competitive analysis and forecasting.
• Complete requested reports professionally and timely.
• Coordinate special projects.
• Product Engineer:
• Develop and maintain customer-facing marketing collateral (website feedback, product specifications, brochures, videos).
• Drive continuous improvement initiatives for quote and order fulfillment.
• Monitor and analyze product performance and marketing data.
• Support Voice-of-Customer (VOC) initiatives.
• Lead best practices for critical customer documentation (Instruction Booklets, parts catalogues).
• Collaborate with cross-functional teams to develop or modify products.
• Business/Market Analyst:
• Analyze market trends and competitive landscape.
• Develop and implement strategic plans and objectives.
• Collaborate with cross-functional teams for strategy and operations alignment.
• Present strategic recommendations to senior leadership.
• Measure strategy effectiveness and make adjustments.
• Lead and manage strategic projects.
• Identify and address strategic risks.

Requirements & Tech Stack

• Assignments may be located in Asheville, NC, Fayetteville, NC, Greenwood, SC, or Portland, OR.
• This role may include travel (up to 25%) within a local region.
• May require maintaining a valid and unrestricted driver’s license.
• Participation in video and in-person interviews may be required.

Qualifications

• Required (Basic):
• Bachelor’s degree from an accredited institution with a graduation date before August 2027.
• Minimum cumulative GPA of 2.8.
• Eaton will not provide immigration sponsorship or support for this position.
• Minimum of one internship or co-op experience or an equivalent of 3 months of work experience completed at the time of application.
• Geographically flexible to relocate within the United States.
• Preferred:
• Overall cumulative GPA of 3.2 or higher.
• Demonstrated leadership experience within campus and/or community.
• Ability to speak a second language.
• Enrolled in an engineering or business degree from an accredited institution.