Digital Marketing Specialist

Avasa Zion International Realty

About the Role

Avasa Zion International Realty is a growing real estate organization focused on providing high-quality property advisory and transaction services. This full-time, on-site role is based in Gurgaon. The Digital Marketing Specialist will be responsible for planning, executing, and optimizing digital marketing campaigns to increase brand visibility, generate quality leads, and support sales objectives. This role offers opportunities to develop in digital marketing while contributing directly to brand growth and client engagement.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns.
• Increase brand visibility, generate quality leads, and support sales objectives.
• Manage social media channels.
• Create and schedule content.
• Monitor online campaigns.
• Analyze performance using web and marketing analytics tools.
• Coordinate with sales and leadership teams to align messaging.
• Manage online listings.
• Maintain consistent branding across all digital platforms.
• Stay updated on digital marketing trends.
• Recommend new strategies to enhance online presence in the real estate market.

Requirements & Tech Stack

• Strong skills in Digital Marketing and Online Marketing, including campaign planning and optimization.
• Skills in Social Media Marketing for managing, growing, and engaging audiences across major platforms.
• Skills in Web Analytics for tracking performance, generating reports, and making data-driven recommendations.
• Excellent Communication skills for clear messaging, collaboration with internal teams, and professional client interaction.
• Ability to use common digital marketing tools (e.g., social media management platforms, email marketing tools, and basic design tools) is preferred.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Strong organizational skills.
• Attention to detail.
• Ability to manage multiple campaigns simultaneously.
• Relevant experience in real estate or property-related industries is beneficial.