AGBS Marketing, Bangalore

Amity University

Bengaluru, Karnataka, India4h agovia LinkedIn

About the Role

The AGBS Marketing role in Bengaluru involves planning and executing marketing initiatives to promote Amity Global Business School programs and strengthen brand visibility in the region. This is an on-site role based in Bengaluru.

Key Responsibilities

  • Conduct market research.
  • Coordinate outreach and promotional activities.
  • Manage lead generation and follow-up.
  • Support admissions campaigns through events, digital outreach, and partner engagement.
  • Collaborate with academic and admissions teams to align marketing strategies with institutional goals.
  • Track performance metrics.
  • Optimize campaigns based on data-driven insights.
  • Actively engage with local schools, colleges, corporate partners, and other stakeholders to enhance awareness and student enrollment.

Requirements & Tech Stack

  • Communication skills
  • Customer Service skills
  • Market Research skills
  • Sales skills (focused on lead generation, counseling, and conversion in an education or services environment)
  • Marketing Strategy skills (to design and implement outreach campaigns across offline and digital channels)
  • Proficiency in basic data analysis and MS Office tools
  • Familiarity with digital marketing platforms
  • Ability to work collaboratively while meeting targets and deadlines

Qualifications

  • Bachelor's or Master's degree in Marketing, Management, Business Administration, or a related field (beneficial).

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