Digital Marketing & Business Development Intern

Ambivert Technologies Private Limited

Key Responsibilities

• Digital Marketing
• Manage and grow LinkedIn, Instagram, and other relevant social media channels.
• Create engaging posts, product showcases, technical content, and short videos.
• Develop content highlighting PCB design, electronics manufacturing, and product development capabilities.
• Maintain a content calendar and track marketing performance.
• B2B Lead Generation
• Research potential customers, including electronics startups, OEMs, industrial automation companies, and product development firms.
• Identify companies needing PCB design, electronic product development, prototyping, or manufacturing services.
• Build and maintain a database of prospective customers.
• Support outreach through LinkedIn, email, and other relevant business channels.
• Assist in following up with leads and scheduling business meetings.
• Website & SEO
• Research relevant keywords and improve website content for search engines.
• Help create service pages, case studies, project showcases, and blog articles.
• Identify opportunities to improve website traffic and generate enquiries.
• Monitor website performance and lead conversion.
• Market Research
• Research competitors, target industries, and potential customer segments.
• Identify new business opportunities in industrial electronics, IoT, embedded systems, and electronics manufacturing.
• Help develop marketing campaigns and promotional strategies.
• Marketing Analytics
• Track enquiries, qualified leads, website traffic, and campaign performance.
• Prepare weekly marketing reports.
• Suggest improvements based on results.

Requirements & Tech Stack

• Pursuing or recently completed a degree in Marketing, Business Administration, Mass Communication, or a related field.
• Good written and verbal communication skills in English.
• Comfortable with internet research, LinkedIn, and digital marketing tools.
• Basic understanding of social media marketing and content creation.
• Proactive attitude with a willingness to learn and take ownership of tasks.
• Familiarity with Canva, WordPress or similar website tools is preferred.
• Basic SEO and keyword research knowledge is preferred.
• Experience with LinkedIn prospecting, email marketing or CRM tools is preferred.
• Ability to create short-form videos and technical content is preferred.
• Interest in electronics, manufacturing, technology startups or B2B sales is preferred.

Qualifications

• Performance will be measured by meaningful business outcomes, including:
• Number of relevant prospective customers identified.
• Number of qualified B2B leads generated.
• Customer enquiries and meetings supported.
• Quality and consistency of marketing content.
• Improvement in website visibility and organic enquiries.
• Accuracy of lead databases and marketing reports.