Social media and Content Strategy Intern

Marxen

Chennai, Tamil Nadu, IndiaFresher3d agovia LinkedIn

About Marxen

Marxen is a technology and AI company focusing on:

  • Enterprise AI deployment
  • Human-data operations
  • Real-world technology solutions
  • Deploying AI systems within enterprise and government environments with a focus on infrastructure ownership, data security, and practical implementation through Native AI Labs.
  • Supporting human-data collection, annotation, dataset curation, and data operations that help AI systems work effectively in real-world environments through Data Labs.

About the Role

We are looking for a Social Media & Content Strategy Intern who enjoys content creation, understands how social media works, and is interested in building and growing a technology company’s digital presence. This role involves planning content, coordinating inputs, managing internal approvals, preparing and scheduling posts, tracking performance, and identifying opportunities to improve engagement and organic reach.

Primary Platforms

  • LinkedIn
  • X (Twitter)
  • Instagram

What You’ll Work On

1. Content Strategy & Planning

  • Help develop weekly and monthly social media content calendars.
  • Research relevant industry topics, trends, and developments in AI, enterprise technology, and data operations.
  • Identify content opportunities around company projects, achievements, hiring, partnerships, and announcements.
  • Suggest content formats including carousels, graphics, short videos, project highlights, and thought-leadership posts.
  • Help maintain a consistent brand voice across platforms.

2. Content Creation & Coordination

  • Draft captions, social media copy, post concepts, and creative briefs.
  • Coordinate with internal teams to collect project updates, images, technical inputs, and supporting materials.
  • Work with available design resources and AI tools to develop content.
  • Organize content assets, drafts, references, and publishing materials.
  • Check content for clarity, accuracy, formatting, and brand consistency.

3. Approvals, Scheduling & Publishing

  • Maintain a structured content approval tracker.
  • Share proposed posts with relevant stakeholders for review.
  • Incorporate feedback and track revisions until content is approved.
  • Help schedule and publish posts according to the approved calendar.
  • Track pending approvals, upcoming posts, and missed deadlines.
  • Ensure that no unapproved or confidential information is published.

4. Engagement & Community Building

  • Monitor relevant comments, mentions, and audience conversations.
  • Suggest meaningful engagement opportunities with companies, industry professionals, partners, and relevant communities.
  • Research potential collaborators and outreach opportunities.
  • Help prepare personalized, professional engagement and outreach drafts for approval.
  • Track follower growth, audience interactions, and organic reach.
  • Identify opportunities to improve Marxen’s visibility among enterprise, technology, and professional audiences.

5. Analytics & Performance Reporting

  • Track social media performance using platform analytics.
  • Help prepare weekly reports covering impressions, reach, engagement, follower growth, and content performance.
  • Identify which posts and formats perform well and which need improvement.
  • Research competitor and industry content strategies.
  • Recommend improvements to publishing schedules, content formats, and engagement approaches.
  • Maintain a simple performance dashboard or reporting sheet.

6. Research & Experimentation

  • Explore new content ideas and formats relevant to our audience.
  • Learn and experiment with tools for research, writing, design, scheduling, and reporting.
  • Study how technology companies position themselves on social media.
  • Propose small, measurable experiments to improve content performance.

Qualifications

  • Good written English and communication skills.
  • Understands the basics of LinkedIn, Instagram, and X.
  • Interested in content strategy, storytelling, and digital marketing.
  • Able to organize tasks, follow up on approvals, and meet agreed deadlines.
  • Comfortable conducting online research.
  • Has an eye for clean, professional content and visual presentation.
  • Able to work with spreadsheets, shared documents, and content calendars.
  • Open to feedback and willing to learn independently.
  • Can use AI tools thoughtfully to improve productivity without compromising accuracy.
  • Curious about technology, AI, startups, and business.

Good to Have

  • Experience managing a college club, student organization, personal brand, startup, or community social media account.
  • Familiarity with Canva, Figma, or similar design tools.
  • Experience using ChatGPT, Claude, or other AI tools for content research and drafting.
  • Basic understanding of LinkedIn analytics and social media performance metrics.
  • Familiarity with social media scheduling tools.
  • Experience creating carousels, short-form videos, or visual content.
  • Interest in B2B marketing, enterprise technology, and AI.

Internship Details

  • Type: Unpaid, learning-focused internship.
  • Schedule: Part-time, with working hours agreed in advance.
  • Supervision: Work under the guidance of the Marxen team, with regular review and feedback.
  • Primary Focus: Content planning, coordination, social media operations, and performance analysis.
  • Portfolio: Opportunity to build experience with real-world professional content, subject to company approvals and confidentiality requirements.

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