Marketing Executive
Indo-British Group of School
About the Role
This is a full-time, on-site Marketing Executive role based in Bengaluru for the Indo-British Group of Schools (IBGS).
Key Responsibilities
- Plan and execute marketing campaigns to promote IBGS institutions, programs, and brand across local and regional markets.
- Conduct market research.
- Develop marketing plans.
- Support admission drives.
- Coordinate with school leadership to align marketing activities with enrollment targets.
- Manage promotional events.
- Manage digital and offline marketing materials.
- Build relationships with parents, communities, and partner organizations.
- Track campaign performance.
- Prepare regular reports.
- Recommend strategies to strengthen brand visibility and student acquisition.
- Generate leads through field marketing and community outreach.
- Build partnerships with preschools and play schools.
- Visit apartments, residential communities, and local institutions.
- Build strong relationships with parents and preschool owners.
- Support school promotions, marketing campaigns, and admission initiatives.
Qualifications
- Any Graduate.
- Good English communication and interpersonal skills.
- Interest in marketing, sales, and relationship building.
- Willingness to travel locally for field visits.
- Freshers and experienced candidates are encouraged to apply.
Tech Stack/Tools
- (No specific technologies, tools, or software mentioned)