Social Media Strategist
Forestay
Bangalore Urban district, IndiaFresher47m agovia LinkedIn
About the Role
The Social Media Strategist intern will support the development and execution of social media strategies across Forestay’s brands, with a focus on promoting Kerala-centric hospitality and experiences. This internship is a hybrid role based in the Bangalore Urban district, with a mix of on-site collaboration and work-from-home flexibility.
Key Responsibilities
- Planning content calendars
- Optimizing posts for engagement
- Coordinating with design and content teams
- Monitoring platform performance
- Refining strategies based on analytics
- Managing community interactions
- Supporting campaign launches
- Aligning social media messaging with brand guidelines and broader marketing initiatives
Requirements & Tech Stack
- Social Media Marketing
- Social Media Optimization (SMO)
- Content Strategy
- Communication
- Public Relations
- Familiarity with major social platforms: Instagram, Facebook, YouTube, LinkedIn, X
- Basic analytics tools
Qualifications
- Ability to develop and implement Content Strategy tailored to multiple brands and audience segments.
- Effective Communication and Public Relations abilities for engaging online communities and supporting brand reputation.
- Creative mindset with an eye for visual storytelling and culturally sensitive content related to hospitality and experiences.
- Organizational skills, attention to detail, and the ability to work in a hybrid environment with cross-functional teams.
- Relevant coursework or prior internship experience in marketing, communications, or media is an advantage.
- Interest in hospitality, travel, culture, and community-building experiences is highly beneficial.