Website Design, SEO, Digital Marketing

About the Role

• Part-Time, 6-month contract (extendable at the discretion of the Management)
• Remote work
• Working Days: Monday-Saturday
• Hours: 5 Hours/day (flexible timings)

Key Responsibilities

• Website Design & Management
• Update website pages, product information, and content.
• Support page structure, navigation, formatting, and user experience.
• Identify broken links and assist with landing pages.
• SEO
• Conduct keyword and competitor research.
• Support page titles, headings, descriptions, and on-page SEO.
• Develop SEO-friendly content and internal linking.
• Maintain basic SEO trackers and monitor search performance.
• Content Development and Posting
• Develop LinkedIn Content, Articles for Newsletters, Social media posts, Social media Reels, YouTube Reel content, Twitter content, website/blog, and product-content ideas.
• Schedule and post content regularly on the website and all social media platforms.
• Prepare SEO-friendly articles, product descriptions, and social-media content.
• Research industries and maintain a simple content calendar.
• Digital Marketing & Social Media Support
• Support LinkedIn, Instagram, and Facebook activities.
• Prepare/schedule content and research target audiences.
• Assist with digital campaigns, engagement, and brand-building activities.
• Digital Lead Generation
• Email management and follow-ups with prospective clients.
• Perform B2B website registrations and other required platform registrations for business development.
• Research B2B customers, distributors, dealers, and prospects; maintain up-to-date records.
• Conduct email marketing and email follow-ups with decision-makers.
• Identify decision-makers through public sources and LinkedIn; approach and convert prospective buyers through phone calling or tele-calling as needed.
• Perform tele-calling as needed for lead generation and client conversion activities.
• Maintain digital lead databases and track outreach; present findings to management regularly.
• Analytics & Digital Reporting
• Track website, SEO, content, and enquiry-related metrics.
• Maintain Excel/Google Sheets reports and basic dashboards.
• Assist with competitor and digital-market research.

Requirements & Tech Stack

• WordPress/HTML/CSS or website builders knowledge is an advantage.
• Canva knowledge is an advantage.
• Hindi/other Indian languages are an advantage.

Qualifications

• Freshers and final-year students pursuing BCA, BBA, BBA-CA, BMS, B.Com, B.Tech, B.Sc., B.A., Diploma or other Graduate/Postgraduate programmes.
• Advanced website/digital-platform knowledge.
• Advanced SEO and social-media understanding.
• Excel/Google Sheets.
• Internet research and content writing.
• Good written English.
• Creativity, curiosity, and willingness to learn.
• Attention to detail, organization, and ability to meet deadlines.