Digital Marketing Intern
PurpleZone
Pune/Pimpri-Chinchwad AreaFresher8h agovia LinkedIn
About the Role
PurpleZone is an integrated advertising agency that helps companies connect with millions of customers, adapting effectively to the shifting dynamics of the advertising sector.
Key Responsibilities
- Conduct keyword research and support in writing engaging ad copy
- Assist in analyzing audiences and creatives for ads on platforms like Google and Facebook
- Help structure campaigns based on business goals and performance insights
- Support content optimization and basic technical SEO tasks
- Work with data in Excel and internal tools to track and improve campaign performance
- Research industry trends, competitors, and client profiles to inform strategy
- Assist in managing multiple client accounts and campaign budgets
- Collaborate with cross-functional teams and meet internal deadlines
What You'll Learn
- Hands-on experience with Google Ads, Facebook Ads, and Google Analytics
- Real-world digital marketing skills, including paid search, SEO basics, and campaign management
- Data analysis and reporting in Excel
- How to think strategically and creatively in a fast-paced environment
Requirements & Tech Stack
- Google Ads
- Facebook Ads
- Google Analytics
- Excel
- SEO
- Paid Search
- Campaign Management
Qualifications
- A recent graduate or final-year student in Science or Engineering
- Strong written and verbal communication skills in English (mandatory)
- Passionate about digital marketing, curious to learn, and open to feedback
- Comfortable with numbers, data, and Excel
- A proactive team player who can manage time effectively
Bonus Points
- Some exposure to SEO, Google Ads, or Facebook Ads
- Knowledge of HTML or JavaScript
- Strong analytical thinking and problem-solving skills
- An eye for detail and creative writing ability