Copywriting Executive

About the Role

The Copywriting Executive role is a full-time, on-site position. The professional will craft clear, compelling copy for digital campaigns, social media, websites, and outdoor media, aligned with each client’s brand voice and marketing objectives.

Key Responsibilities

• Collaborate with account managers and designers to develop campaign concepts.
• Adapt copy for different formats and platforms.
• Ensure consistency across all communication touchpoints.
• Research client industries and target audiences.
• Refine messaging based on feedback and performance.
• Support pitch decks and presentations with engaging written content.
• Proofread and revise copy to maintain high editorial standards and deadlines.

Requirements & Tech Stack

• Copywriting and creative writing skills for digital, social, and offline campaigns.
• Ability to develop brand-aligned messaging and adapt tone for diverse audiences and platforms.
• Competence in basic content editing and proofreading.
• Understanding of marketing and advertising fundamentals, including campaign objectives and brand positioning.
• Experience collaborating with designers, account managers, and marketing teams in a fast-paced environment.
• Excellent written and verbal communication skills in English.
• Research skills to understand client products, services, competitors, and target markets.
• Ability to manage multiple projects, prioritize tasks, and meet deadlines with attention to detail.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field preferred.
• Prior experience in advertising, media, or a creative agency environment is beneficial.
• Additional language skills are an advantage.