Content Writer

About the Role

This is a full-time, on-site Content Writer role based in Hyderabad. The Content Writer will create clear, engaging, and accurate content for the company’s website, blogs, landing pages, email campaigns, and marketing materials, aligned with Y-Axis’s brand voice and business goals.

Key Responsibilities

• Researching immigration, visa, overseas education, and career-related topics.
• Drafting and revising content.
• Collaborating with marketing, sales, and counselling teams to develop informative resources for prospective clients.
• Optimizing web content for readability and user engagement.
• Ensuring consistency of messaging across channels.
• Maintaining up-to-date information based on changing regulations and market trends.
• Supporting content planning.
• Contributing ideas for campaigns.
• Adhering to deadlines in a fast-paced environment.

Qualifications

• Strong Web Content Writing and Writing skills for digital platforms and customer-facing communication.
• Solid Content Strategy and Research skills to plan, structure, and develop relevant, accurate topics and narratives.
• Careful Proofreading skills to ensure error-free, consistent, and professional content.
• Excellent command of written English, including grammar, vocabulary, and style, with the ability to adapt tone for different audiences.
• Ideal to have experience in immigration, overseas education, or related domains, or a strong interest and ability to learn these areas quickly.
• Strong organizational and time-management skills, with the ability to handle multiple projects and meet deadlines.
• A bachelor’s degree in English, Journalism, Communications, Marketing, or a related field is preferred.
• Familiarity with basic SEO principles and web publishing tools.