Marketing Associate
Park 66
Phoenix, AZFresher4d agovia LinkedIn
About the Role
Park 66 is seeking an Entry Level Marketing Associate to manage marketing promotions, build our brand, and raise brand awareness with target audiences. This is an onsite role. Paid training will be provided.
Key Responsibilities
- Increase sales with strategic brand positioning and territory management
- Shape and communicate our vision and mission through public speaking and one-on-one presentations
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand’s direction, choices and tactics
Requirements & Tech Stack
- Ability to receive training and coaching in identifying target audiences and devising effective campaigns
- Can handle fieldwork and high volume of in-person interaction
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices
Qualifications
- Degree in marketing or a related field