Sales Development Representative

About Keyfactor

Keyfactor is a leader in trust infrastructure for AI and machines, helping enterprises and government agencies control cryptographic identities.

About the Role

The Sales Development Representative (SDR) identifies and qualifies new leads to generate potential sales opportunities. This is a full-time, entry-level position based in Atlanta, Georgia, requiring a hybrid work model (three days a week in the office).

Key Responsibilities

• Builds and maintains a healthy top-of-funnel pipeline for Sales Directors.
• Utilizes an Account-Based Experience (ABX) strategy to tailor interactions with targeted accounts.
• Collaborates with the marketing team to amplify campaign reach and follows up with inbound leads.
• Identifies and engages with key stakeholders within targeted accounts using insights and data.
• Conducts initial qualification of leads, assessing fit and potential value before handing off to Enterprise Sales Directors.
• Gathers and reports insights on market trends, competitor activities, and potential opportunities.
• Utilizes outbound sales tactics such as cold calling, email campaigns, and social selling.
• Collaborates with marketing to leverage campaigns and events for pipeline acceleration.
• Conducts market research to understand industry trends, competitor landscapes, and potential customer pain points.
• Maintains accurate records of sales activities and pipeline development in CRM tools.

Requirements & Tech Stack

• High school diploma or equivalent.
• Experience in sales, customer service, or a related role.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Basic knowledge of CRM systems.
• Effective communication and interpersonal skills.
• Ability to conduct research and identify potential leads.
• Capability to handle initial sales inquiries and follow up on leads.
• Adaptability to learn new sales techniques and tools.
• Basic understanding of sales processes and CRM tools.
• Familiarity with marketing tactics and lead generation.

Qualifications

• Bachelor’s degree in business, marketing, or a related field (preferred).

Culture, Career Opportunities and Benefits

• Second Fridays (company-wide day off, with exceptions).
• Comprehensive global benefit coverage.
• Paid Parental Leave, including adoption and fertility support.
• Competitive global time off.
• Employee-focused initiatives via Key Contributors & Culture Committees.
• DIVERSE Commitment for a more inclusive future.
• Keyfactor Alliance Program to support DEIB efforts.
• Wellbeing resources, wellness allowance, mindfulness app membership, Wellness Wednesdays.
• Global Volunteer Day, company non-profit matching, and volunteer days off.
• Monthly Talent development and Cross Functional meetings.
• Regular All Hands meetings.