Social Media Marketing Specialist
Rasaa Atelier
About the Role
We are looking for a creative, energetic, and trend-aware Social Media Executive to join our team in Jaipur. In this role, you will be the voice of our product brand across key digital platforms. You will work directly with our physical products, capturing behind-the-scenes processes and crafting engaging content that connects with our audience.
Key Responsibilities
- Content Creation: Shoot, edit, and produce short-form videos (Reels, Shorts) highlighting our products, manufacturing processes, and team stories.
- Social Channel Management: Plan and schedule daily posts, stories, and updates across platforms (Instagram, LinkedIn, YouTube, Facebook).
- Copywriting: Write clear, engaging captions, hooks, and basic promotional text aligned with brand tone.
- Community Engagement: Respond to comments, direct messages, and brand mentions to build active community relationships.
- Trend Spotting: Keep up with viral formats, audio trends, and best practices to keep the brand relevant.
- Coordination: Work closely with the production and design teams to source products and schedule shoots.
Qualifications & Skills
- Bachelor’s degree in Marketing, Mass Communication, English, Design, or any relevant field.
- 0–1 year of hands-on experience or internship in social media management or personal content creation.
- Strong familiarity with mobile video editing tools (CapCut, InShot, VN) and basic design apps (Canva).
- Good written and verbal communication skills in English and Hindi.
- Comfortable handling a smartphone camera and directing quick product shoots.
- Must be based in or willing to relocate to Jaipur.
Good to Have (Bonus):
- An active personal content page, portfolio, or links to previous college/client projects.
- Basic understanding of product photography or lighting.





