Business development associate edtech sales

About the Role

Crio.Do is an edtech organization focused on helping learners build strong technology skills through work-like experiences curated from real industry scenarios. Our approach emphasizes learning by building real products and solving practical challenges, designed to help learners gain skills that directly translate to success in modern engineering roles. We collaborate closely with industry partners to ensure programs are relevant, hands-on, and aligned with workplace expectations.

The Business Development Associate – Edtech Sales role is a full-time, on-site position based in Chennai. This role involves identifying and qualifying leads, conducting outreach to prospective learners and institutional partners, and managing the full sales cycle from initial contact to enrollment.

Key Responsibilities

• Identify and qualify leads.
• Conduct outreach to prospective learners and institutional partners.
• Manage the full sales cycle from initial contact to enrollment.
• Conduct market research to understand customer needs.
• Present Crio.Do’s offerings through compelling presentations and demos.
• Maintain accurate records in CRM tools.
• Collaborate with marketing and product teams to refine messaging.
• Follow up on inbound and outbound leads.
• Achieve monthly and quarterly targets.
• Build long-term relationships with customers.
• Provide feedback to internal teams to improve programs and sales processes.

Requirements & Tech Stack

• CRM tools
• Spreadsheets
• Basic sales reporting dashboards

Qualifications

• Strong communication skills, including clear verbal and written communication with diverse stakeholders.
• Presentation-related skills, such as delivering engaging presentations and structuring effective slide decks.
• Lead generation abilities, including prospecting, qualifying leads, and managing a sales pipeline.
• Market research skills to analyze trends, understand customer profiles, and identify growth opportunities.
• Relevant experience in inside sales, business development, or edtech sales is preferred.
• Comfort working with CRM tools, spreadsheets, and basic sales reporting dashboards.
• Ability to meet targets, work collaboratively with cross-functional teams, and adapt in a fast-paced environment.
• A Bachelor’s degree in business, marketing, engineering, or a related field is an advantage.